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3D Films Still Looking For An Audience ...At Truck Stops

parislemon:

Brooks Barnes for Media Decoder:

Despite a continued hard sell by Hollywood, audiences have been increasingly reluctant about paying a $2 to $5 surcharge to see movies in 3-D.

But Warner is not giving up. To advertise the 3-D effects of “Jack the Giant Slayer,” set for release March 1, the studio has decided to buy space on Travel Plaza TV, which is distributed in about 300 gas stations and Pilot Flying J truck stops in 42 states.

Keep trying something — anything — until something sticks, I guess. Unless it doesn’t.

I hope 2013 is the last year we have to put up with this 3D nonsense. But I doubt it. If the studios really just care about charging more (which sure seems to be the case), they should really just focus on IMAX. That’s an awesome cinematic experience. 3D is crap.

3D is crap.  My doorman is insisting on buying a 3D television and I said BUT WHY.  Unless the CONTENT is in 3D you are wasting your money on a dead technology.  All he saw was the cheaper pricetag and he did not understand why. 

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  1. binaryview reblogged this from parislemon
  2. benjaminalexander reblogged this from parislemon and added:
    The only 3D film I’ve seen that used the technology well and wasn’t gimmicky was Life of Pi. The opening shots of the...
  3. ebdisme reblogged this from parislemon
  4. rv65 reblogged this from parislemon and added:
    I guess people do not want to pay extra for 3D! I think the premium between 2D and 3D will diminish or be at no extra...
  5. theflamingcurmudgeon reblogged this from parislemon and added:
    3D is crap. My doorman is insisting on buying a 3D television and I said BUT WHY. Unless the CONTENT is in 3D you are...
  6. jadisinteractive reblogged this from parislemon and added:
    Agreed.
  7. mattmacg4 reblogged this from parislemon
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